Driving Scalable Growth for Tech & SaaS Brands
Turn your user acquisition challenges into global growth opportunities
By SUHAIL SHAIKH
The Challenge: Scaling Acquisition
Multiple Markets
Complex regional differences limit scalability
Media Performance
Difficulty optimising spend across channels
User Retention
High acquisition costs lost to poor retention
Our Solution Framework
Full-Funnel Strategy
Integrated awareness, consideration and conversion campaigns across markets
Cross-Functional Coordination
Alignment between content, paid media and product teams
Tailored User Journeys
Region-specific experiences that match local preferences
The Kuaishou Approach
Market Expansion
Targeted campaigns across SEA, MENA, and Russia
Budget Optimisation
Strategic allocation of $1M+ media spend
User Experience
Localised content resonating with each market
Performance Analysis
Real-time data driving tactical adjustments
Content Distribution Strategy
Content Creation
Region-specific video assets
Multi-Platform Distribution
TikTok, Kwai, YouTube, Meta
Influencer Amplification
Local partnerships boosting credibility
Performance Optimisation
Reallocating to top performers
Impressive Results
1B+
Video Views
Massive content engagement across platforms
35%
Retention Boost
Through strategic ad sequencing
2.5x
ROI Improvement
From analytics-driven budget optimisation
Key Success Factors
Integration
Seamless workflow between teams
Localisation
Cultural relevance in each market
Data-Driven
Real-time optimisation decisions
User-Centered
Retention as important as acquisition
Implement This In Your Business
Analyse Current Funnel
Identify gaps in your acquisition and retention strategy
Align Teams
Create cross-functional workflows for seamless execution
Test New Markets
Start with small budgets in promising regions
Optimise Continuously
Use data to refine your approach weekly
More Case Studies
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Open to: Consulting, Full-Time Roles, Collaborations